Publisher Rates

The average CPM for 23rd November 2020.

2020-11-22

Unique = average amount paid for 1000 visitors in the 24-hour period.

Raw = average amount paid on the 1st advert view for 1000 link views in the 24-hour period.

 

Country   Desktop CPM Mobile CPM
  Highest Unique Raw Unique Raw
United States $129.82 $9.07 $4.66 $6.95 $4.31
Canada $49.91 $4.44 $2.63 $3.85 $2.50
United Kingdom $45.89 $4.49 $2.87 $3.10 $2.26
Australia $7.75 $3.28 $2.28 $2.82 $2.11
 
American Samoa $1.91 $6.03 $1.28 $0.86 $0.72
Finland $5.04 $5.04 $2.96 $5.50 $3.09
Malawi $6.61 $4.10 $1.27 $4.93 $1.93
Kazakhstan $4.13 $1.05 $0.61 $4.16 $2.26
Norway $6.22 $3.92 $2.59 $3.32 $2.39
Estonia $5.67 $3.24 $2.52 $3.92 $2.51
South Africa $10.67 $2.62 $1.74 $3.72 $2.27
Germany $75.57 $3.56 $2.13 $2.33 $1.59
Nigeria $4.20 $2.67 $1.18 $3.44 $1.42
New Zealand $2.70 $3.40 $2.02 $2.56 $1.80
France $21.00 $2.98 $1.92 $1.00 $0.72
Latvia $2.72 $2.80 $1.60 $1.83 $1.18
Cyprus $2.94 $1.52 $1.00 $2.68 $1.95
Netherlands $6.75 $2.64 $1.90 $1.08 $0.78
Bahamas $3.22 $2.58 $1.34 $0.73 $0.46
Iceland $1.80 $2.56 $1.74 $1.70 $1.29
Korea, Republic Of $14.40 $2.44 $0.95 $0.73 $0.46
United Arab Emirates $5.42 $2.40 $1.49 $1.80 $1.42
Sweden $4.07 $2.40 $1.78 $2.17 $1.73
Belarus $2.54 $0.47 $0.27 $2.35 $1.44
Bulgaria $3.00 $2.34 $1.34 $1.89 $1.26
Lithuania $2.40 $1.48 $0.82 $2.31 $1.51
Cayman Islands $0.71 $2.26 $0.45 $0.41 $0.29
Switzerland $5.15 $2.23 $1.15 $2.06 $1.26
Austria $3.40 $2.19 $1.31 $1.88 $1.19
Singapore $2.70 $0.80 $0.44 $2.13 $1.73
Benin $1.96 $0.86 $0.38 $2.12 $1.05
Uganda $2.88 $1.40 $0.79 $2.05 $1.13
Cote D'ivoire $2.09 $1.92 $1.07 $1.92 $1.38
Romania $3.37 $1.91 $1.12 $1.41 $1.02
Cameroon $3.22 $1.85 $0.89 $1.90 $0.78
Luxembourg $0.91 $1.85 $0.89 $1.42 $0.84
Greece $2.36 $1.32 $0.80 $1.84 $1.24
Mauritius $1.21 $1.80 $1.06 $1.48 $0.84
Ukraine $2.16 $0.60 $0.41 $1.78 $1.17
Qatar $1.62 $1.77 $0.76 $1.75 $1.22
Brazil $6.81 $1.73 $0.87 $1.01 $0.60
Belgium $8.21 $1.71 $1.02 $1.31 $1.01
Czech Republic $2.65 $0.93 $0.62 $1.70 $1.17
Portugal $4.11 $1.61 $1.04 $1.67 $1.10
Puerto Rico $5.13 $1.61 $1.10 $0.72 $0.45
Saudi Arabia $21.48 $1.60 $0.80 $1.57 $1.18
Israel $4.59 $1.46 $0.90 $1.60 $0.95
Mexico $8.57 $1.60 $0.94 $1.54 $0.84
Spain $9.36 $1.59 $0.96 $1.47 $1.12
Italy $9.78 $1.58 $1.19 $0.85 $0.66
Peru $6.46 $1.55 $0.74 $1.43 $0.94
Chile $8.93 $1.55 $0.80 $1.19 $0.76
Philippines $8.20 $1.52 $1.10 $1.13 $0.68
Hungary $3.39 $1.51 $0.79 $1.16 $0.81
Thailand $10.89 $1.17 $0.88 $1.50 $0.93
Zambia $1.18 $1.07 $0.59 $1.50 $0.79
Denmark $9.28 $1.42 $1.19 $1.02 $0.83
Hong Kong $1.40 $1.40 $1.12 $0.55 $0.29
Mozambique $3.91 $1.08 $0.70 $1.40 $0.77
China $2.35 $1.39 $0.96 $1.17 $0.86
Maldives $0.90 $1.33 $0.58 $0.61 $0.33
Costa Rica $4.04 $1.29 $0.67 $0.73 $0.41
Senegal $1.30 $0.85 $0.48 $1.27 $0.85
Ireland $2.70 $1.27 $0.90 $0.91 $0.68
Guinea $1.47 $0.92 $0.67 $1.26 $0.73
Kenya $3.24 $1.03 $0.51 $1.26 $0.71
Ghana $4.67 $1.08 $0.66 $1.26 $0.70
Iraq $8.70 $1.08 $0.73 $1.26 $0.87
Malaysia $8.73 $1.08 $0.60 $1.25 $0.69
Bermuda $0.87 $1.22 $0.47 - -
Croatia $0.96 $0.91 $0.62 $1.21 $0.71
Antigua And Barbuda $1.68 $1.20 $1.34 - -
Saint Kitts And Nevis $0.63 $1.18 $0.50 $0.34 $0.35
Burkina Faso $1.02 $1.17 $0.66 $0.87 $0.56
Montenegro $0.90 $1.14 $0.63 $0.86 $0.52
Poland $9.52 $1.13 $0.73 $1.10 $0.74
Kuwait $2.97 $0.43 $0.28 $1.13 $0.80
Seychelles $0.71 $1.12 $0.59 $0.63 $0.28
Slovenia $0.90 $1.11 $0.65 $0.57 $0.34
Somalia $0.90 $0.53 $0.35 $1.10 $0.51
Serbia $1.42 $0.80 $0.64 $1.10 $0.65
Liechtenstein $0.73 $1.09 $0.34 $0.52 $0.41
Morocco $3.34 $0.84 $0.56 $1.09 $0.74
Macedonia, The Former Yugoslav Republic Of $2.82 $1.06 $0.68 $1.08 $0.57
Saint Vincent And The Grenadines $0.63 $1.08 $0.49 $0.44 $0.27
Bolivia $4.68 $1.07 $0.49 $0.75 $0.43
Slovakia $3.05 $0.78 $0.44 $1.06 $0.64
Bahrain $2.80 $1.06 $0.51 $0.73 $0.43
Albania $0.90 $1.05 $0.61 $0.91 $0.56
French Guiana $0.96 $1.04 $0.51 $0.22 $0.21
Mali $4.09 $0.78 $0.53 $1.03 $0.63
Turks And Caicos Islands $0.63 $1.03 $0.39 $0.37 $0.31
Colombia $4.83 $1.00 $0.59 $1.02 $0.63
Andorra $0.91 $1.00 $0.73 $0.34 $0.29
Guatemala $4.00 $0.99 $0.44 $0.49 $0.26
Dominican Republic $7.29 $0.73 $0.41 $0.98 $0.69
Saint Martin $0.90 $0.98 $0.46 - -
Angola $3.12 $0.80 $0.55 $0.97 $0.53
Bosnia And Herzegovina $0.90 $0.92 $0.57 $0.97 $0.56
Sri Lanka $2.22 $0.96 $0.48 $0.50 $0.26
Sierra Leone $1.33 $0.51 $0.41 $0.95 $0.65
Saint Lucia $0.90 $0.95 $0.58 $0.41 $0.31
El Salvador $4.59 $0.95 $0.44 $0.65 $0.37
Burundi $0.94 $0.58 $0.29 $0.92 $0.50
Vietnam $14.89 $0.65 $0.45 $0.92 $0.59
Japan $12.00 $0.92 $0.52 $0.57 $0.36
Nicaragua $3.83 $0.91 $0.39 $0.72 $0.38
Timor-Leste $0.77 $0.91 $0.36 $0.70 $0.27
Paraguay $3.79 $0.84 $0.46 $0.91 $0.55
Jamaica $3.10 $0.89 $0.40 $0.37 $0.22
Uruguay $6.05 $0.68 $0.40 $0.88 $0.64
Honduras $4.56 $0.87 $0.39 $0.81 $0.44
Guernsey $2.73 $0.87 $0.71 - -
Russian Federation $3.33 $0.87 $0.55 $0.84 $0.58
Tajikistan - - - $0.86 $0.48
Libya $4.06 $0.86 $0.71 $0.69 $0.51
Guadeloupe $0.73 $0.85 $0.34 $0.24 $0.16
Iran, Islamic Republic Of $3.22 $0.85 $0.77 $0.44 $0.40
Ecuador $3.61 $0.84 $0.44 $0.52 $0.29
Pakistan $1.94 $0.84 $0.53 $0.53 $0.30
Wallis And Futuna $0.26 $0.84 $0.20 - -
Uzbekistan $2.49 $0.70 $0.46 $0.83 $0.64
Namibia $0.90 $0.83 $0.49 $0.48 $0.28
Panama $5.49 $0.82 $0.42 $0.82 $0.51
Moldova $1.08 $0.38 $0.24 $0.80 $0.48
Réunion $2.69 $0.79 $0.43 $0.37 $0.23
Botswana $0.90 $0.79 $0.31 $0.60 $0.31
Lesotho $0.63 $0.77 $0.28 $0.32 $0.24
Egypt $3.31 $0.76 $0.51 $0.46 $0.35
Cape Verde $0.90 $0.76 $0.32 $0.51 $0.26
Bangladesh $2.76 $0.76 $0.35 $0.53 $0.27
Mongolia $3.08 $0.74 $0.41 $0.23 $0.16
Aland Islands $0.52 $0.74 $0.48 - -
Martinique $0.90 $0.73 $0.30 $0.30 $0.21
Argentina $4.74 $0.73 $0.39 $0.47 $0.31
Papua New Guinea $2.79 $0.72 $0.38 $0.42 $0.19
Turkey $4.00 $0.30 $0.19 $0.72 $0.57
Greenland $0.37 $0.72 $0.34 - -
Togo $0.90 $0.71 $0.33 $0.27 $0.18
Faroe Islands $0.40 $0.71 $0.31 - -
Equatorial Guinea $0.90 $0.71 $0.31 $0.30 $0.17
Oman $4.72 $0.70 $0.52 $0.69 $0.48
Dominica $0.42 $0.70 $0.41 $0.41 $0.21
San Marino $0.63 $0.69 $0.44 $0.39 $0.34
Zimbabwe $0.93 $0.40 $0.23 $0.68 $0.35
Nepal $2.72 $0.66 $0.35 $0.45 $0.26
Armenia $0.90 $0.66 $0.53 $0.54 $0.44
New Caledonia $0.72 $0.66 $0.33 - -
Azerbaijan $1.12 $0.66 $0.38 $0.60 $0.45
Brunei Darussalam $1.98 $0.45 $0.27 $0.65 $0.36
Swaziland $0.88 $0.64 $0.30 $0.39 $0.24
Indonesia $4.60 $0.58 $0.38 $0.63 $0.41
Trinidad And Tobago $5.23 $0.62 $0.37 $0.49 $0.36
Cambodia $1.72 $0.62 $0.35 $0.62 $0.35
Lebanon $1.79 $0.62 $0.37 $0.57 $0.48
Greece (VAT) $0.63 $0.61 $0.31 - -
French Polynesia $0.73 $0.61 $0.32 $0.22 $0.18
Congo, The Democratic Republic Of The $1.01 $0.59 $0.32 $0.44 $0.36
Mayotte $0.71 $0.59 $0.38 $0.37 $0.22
Comoros $0.64 $0.45 $0.23 $0.59 $0.35
Cuba $1.63 $0.35 $0.29 $0.58 $0.39
India $6.22 $0.58 $0.38 $0.31 $0.22
Rwanda $0.73 $0.58 $0.34 $0.24 $0.18
Suriname $0.72 $0.58 $0.30 $0.40 $0.28
Sao Tome And Principe $0.63 $0.29 $0.17 $0.57 $0.25
Congo $0.95 $0.56 $0.41 $0.52 $0.41
Ethiopia $1.43 $0.38 $0.25 $0.56 $0.37
Anguilla $0.46 $0.56 $0.33 - -
Haiti $0.90 $0.56 $0.29 $0.24 $0.17
Tonga $0.34 $0.34 $0.27 $0.56 $0.08
Taiwan $14.40 $0.54 $0.42 $0.39 $0.27
Myanmar $2.27 $0.54 $0.33 $0.31 $0.19
Gabon $0.90 $0.54 $0.31 $0.27 $0.17
Belize $0.90 $0.46 $0.26 $0.53 $0.25
Vanuatu $0.72 $0.21 $0.21 $0.53 $0.27
Tanzania, United Republic Of $3.11 $0.43 $0.35 $0.52 $0.40
Malta $1.40 $0.52 $0.32 $0.39 $0.27
Samoa - - - $0.51 $0.25
Kyrgyzstan $0.99 $0.51 $0.40 $0.34 $0.20
Barbados $0.90 $0.50 $0.30 $0.31 $0.22
Isle Of Man $0.63 $0.38 $0.28 $0.50 $0.40
Guyana $0.93 $0.48 $0.28 $0.49 $0.27
Gambia $0.59 $0.47 $0.31 $0.22 $0.16
Niger $0.68 $0.45 $0.30 $0.24 $0.19
Micronesia, Federated States Of - - - $0.45 $0.28
Chad $0.90 $0.44 $0.39 $0.36 $0.28
Liberia - - - $0.44 $0.33
Lao People's Democratic Republic $3.38 $0.38 $0.22 $0.44 $0.32
Tunisia $1.77 $0.44 $0.27 $0.38 $0.23
Macao $0.90 $0.44 $0.24 $0.26 $0.19
Venezuela $4.25 $0.38 $0.23 $0.43 $0.28
Kiribati - - - $0.43 $0.14
Palestine, State of $4.03 $0.43 $0.30 $0.43 $0.33
Djibouti $0.38 $0.43 $0.27 - -
Monaco $0.66 $0.27 $0.20 $0.42 $0.26
Bhutan $1.16 $0.29 $0.20 $0.41 $0.16
Madagascar $0.90 $0.41 $0.23 $0.30 $0.20
Georgia $0.90 $0.41 $0.27 $0.31 $0.23
Central African Republic - - - $0.39 $0.65
Virgin Islands, U.S. - - - $0.37 $0.14
Fiji - - - $0.35 $0.18
Yemen $3.95 $0.35 $0.30 $0.30 $0.24
Jordan $3.18 $0.31 $0.19 $0.32 $0.25
Grenada $0.71 $0.32 $0.13 $0.26 $0.20
Gibraltar $0.53 $0.32 $0.23 - -
Algeria $3.27 $0.32 $0.22 $0.24 $0.16
Turkmenistan - - - $0.32 $0.32
Syrian Arab Republic $0.90 $0.30 $0.22 - -
Solomon Islands - - - $0.30 $0.23
Guam - - - $0.29 $0.23
Guinea-Bissau $0.35 $0.28 $0.15 $0.23 $0.18
Afghanistan - - - $0.27 $0.21
Virgin Islands, British $0.28 $0.26 $0.19 - -
Aruba $0.90 $0.26 $0.14 $0.21 $0.19
Mauritania - - - $0.26 $0.18
Sudan $1.40 $0.25 $0.19 $0.24 $0.17
Palau $0.15 $0.24 $0.15 - -
Northern Mariana Islands - - - $0.23 $0.14
Jersey - - - $0.22 $0.21
Korea, Democratic People's Republic Of $0.20 $0.20 $0.20 - -
 
All other countries - $0.25 - $2.00 $0.06 - $0.22
Country   Desktop CPM Mobile CPM
  Highest Unique Raw Unique Raw
United States $1.76 $1.89 $1.52 $1.40 $0.98
Canada $0.30 $0.50 $0.30 $0.38 $0.30
United Kingdom $0.75 $0.75 $0.55 $0.56 $0.50
Australia $0.52 $0.81 $0.41 $0.41 $0.41
 
American Samoa $0.03 $0.03 $0.03 $0.03 $0.03
Finland $0.20 $0.20 $0.20 $0.03 $0.03
Malawi $0.03 $0.03 $0.03 $0.03 $0.03
Kazakhstan $0.11 $0.03 $0.03 $0.10 $0.10
Norway $0.03 $0.03 $0.03 $0.03 $0.03
Estonia $0.03 $0.03 $0.03 $0.03 $0.03
South Africa $0.24 $0.23 $0.23 $0.40 $0.20
Germany $0.76 $0.67 $0.52 $0.45 $0.34
Nigeria $1.76 $1.76 $1.76 $0.27 $0.20
New Zealand $0.51 $0.44 $0.44 $0.03 $0.03
France $0.30 $0.48 $0.30 $0.35 $0.29
Latvia $0.20 $0.20 $0.20 $0.03 $0.03
Cyprus $0.30 $0.03 $0.03 $0.30 $0.30
Netherlands $0.36 $0.55 $0.33 $0.03 $0.03
Bahamas $0.03 $0.03 $0.03 $0.03 $0.03
Iceland $0.03 $0.03 $0.03 $0.03 $0.03
Korea, Republic Of $0.30 $0.50 $0.29 $0.37 $0.19
United Arab Emirates $0.30 $0.30 $0.30 $0.81 $0.30
Sweden $0.20 $0.30 $0.20 $0.70 $0.20
Belarus $0.10 $0.10 $0.10 $0.03 $0.03
Bulgaria $0.20 $0.40 $0.16 $0.03 $0.03
Lithuania $0.21 $0.16 $0.16 $0.03 $0.03
Cayman Islands $0.03 $0.03 $0.03 $0.03 $0.03
Switzerland $0.50 $0.47 $0.27 $0.20 $0.20
Austria $2.50 $1.14 $1.14 $0.37 $0.22
Singapore $0.30 $0.48 $0.30 $1.26 $0.30
Benin $0.03 $0.03 $0.03 $0.03 $0.03
Uganda $0.03 $0.03 $0.03 $0.03 $0.03
Cote D'ivoire $0.03 $0.03 $0.03 $0.03 $0.03
Romania $0.20 $0.31 $0.19 $0.20 $0.20
Cameroon $0.10 $0.10 $0.10 $0.03 $0.03
Luxembourg $0.03 $0.03 $0.03 $0.03 $0.03
Greece $0.16 $0.26 $0.14 $0.15 $0.15
Mauritius $0.03 $0.03 $0.03 $0.03 $0.03
Ukraine $0.12 $0.27 $0.11 $0.13 $0.10
Qatar $0.20 $0.03 $0.03 $0.53 $0.20
Brazil $0.51 $0.16 $0.11 $0.13 $0.10
Belgium $0.30 $0.40 $0.30 $0.30 $0.30
Czech Republic $0.20 $0.34 $0.20 $0.20 $0.20
Portugal $0.12 $0.18 $0.11 $0.13 $0.10
Puerto Rico $0.10 $0.15 $0.10 $0.03 $0.03
Saudi Arabia $0.24 $0.47 $0.21 $0.59 $0.20
Israel $0.10 $0.10 $0.10 $0.03 $0.03
Mexico $0.21 $0.21 $0.12 $0.13 $0.10
Spain $0.12 $0.19 $0.11 $0.14 $0.10
Italy $0.20 $0.25 $0.20 $0.25 $0.20
Peru $0.12 $0.17 $0.11 $0.14 $0.10
Chile $0.21 $0.20 $0.15 $0.15 $0.11
Philippines $1.75 $0.96 $0.63 $0.12 $0.10
Hungary $0.20 $0.20 $0.20 $0.20 $0.20
Thailand $1.75 $1.28 $0.75 $0.16 $0.12
Zambia $0.03 $0.03 $0.03 $0.03 $0.03
Denmark $0.34 $0.56 $0.28 $0.34 $0.34
Hong Kong $0.20 $0.23 $0.20 $0.27 $0.18
Mozambique $0.10 $0.03 $0.03 $0.10 $0.10
China $0.12 $0.16 $0.11 $0.13 $0.10
Maldives $0.03 $0.03 $0.03 $0.03 $0.03
Costa Rica $0.16 $0.18 $0.14 $0.12 $0.10
Senegal $0.03 $0.03 $0.03 $0.03 $0.03
Ireland $0.61 $0.40 $0.40 $0.38 $0.38
Guinea $0.12 $0.12 $0.12 $0.03 $0.03
Kenya $0.10 $0.03 $0.03 $0.10 $0.10
Ghana $0.03 $0.03 $0.03 $0.03 $0.03
Iraq $0.24 $0.27 $0.12 $0.15 $0.10
Malaysia $0.20 $0.18 $0.13 $0.34 $0.11
Bermuda $0.03 $0.03 $0.03 $0.03 $0.03
Croatia $0.20 $0.20 $0.20 $0.03 $0.03
Antigua And Barbuda $0.03 $0.03 $0.03 $0.03 $0.03
Saint Kitts And Nevis $0.03 $0.03 $0.03 $0.03 $0.03
Burkina Faso $0.10 $0.03 $0.03 $0.10 $0.10
Montenegro $0.12 $0.11 $0.11 $0.03 $0.03
Poland $0.24 $0.35 $0.20 $0.28 $0.23
Kuwait $0.21 $0.30 $0.15 $0.03 $0.03
Seychelles $0.10 $0.10 $0.10 $0.03 $0.03
Slovenia $0.13 $0.25 $0.13 $0.12 $0.12
Somalia $0.03 $0.03 $0.03 $0.03 $0.03
Serbia $0.30 $0.32 $0.27 $0.30 $0.30
Liechtenstein $0.03 $0.03 $0.03 $0.03 $0.03
Morocco $0.12 $0.19 $0.11 $0.10 $0.10
Macedonia, The Former Yugoslav Republic Of $0.12 $0.37 $0.11 $0.10 $0.10
Saint Vincent And The Grenadines $0.03 $0.03 $0.03 $0.03 $0.03
Bolivia $0.20 $0.23 $0.14 $0.13 $0.10
Slovakia $0.20 $0.47 $0.20 $0.03 $0.03
Bahrain $0.16 $0.38 $0.13 $0.38 $0.10
Albania $0.10 $0.10 $0.10 $0.10 $0.10
French Guiana $0.03 $0.03 $0.03 $0.03 $0.03
Mali $0.03 $0.03 $0.03 $0.03 $0.03
Turks And Caicos Islands $0.03 $0.03 $0.03 $0.03 $0.03
Colombia $0.16 $0.20 $0.13 $0.13 $0.10
Andorra $0.03 $0.03 $0.03 $0.03 $0.03
Guatemala $0.12 $0.13 $0.11 $0.14 $0.10
Dominican Republic $0.19 $0.16 $0.14 $0.11 $0.10
Saint Martin $0.03 $0.03 $0.03 $0.03 $0.03
Angola $0.12 $0.12 $0.12 $0.03 $0.03
Bosnia And Herzegovina $0.20 $0.32 $0.16 $0.03 $0.03
Sri Lanka $0.21 $0.26 $0.13 $0.14 $0.10
Sierra Leone $0.10 $0.10 $0.10 $0.03 $0.03
Saint Lucia $0.03 $0.03 $0.03 $0.03 $0.03
El Salvador $0.12 $0.20 $0.11 $0.11 $0.10
Burundi $0.12 $0.32 $0.11 $0.03 $0.03
Vietnam $0.12 $0.16 $0.11 $0.18 $0.10
Japan $0.20 $0.25 $0.20 $0.31 $0.15
Nicaragua $0.12 $0.15 $0.11 $0.12 $0.10
Timor-Leste $0.12 $0.22 $0.11 $0.40 $0.10
Paraguay $0.12 $0.17 $0.11 $0.10 $0.10
Jamaica $0.03 $0.03 $0.03 $0.03 $0.03
Uruguay $0.12 $0.11 $0.11 $0.20 $0.10
Honduras $0.16 $0.15 $0.15 $0.15 $0.10
Guernsey $0.03 $0.03 $0.03 $0.03 $0.03
Russian Federation $0.20 $0.18 $0.14 $0.14 $0.12
Tajikistan $0.03 $0.03 $0.03 $0.03 $0.03
Libya $0.10 $0.10 $0.10 $0.13 $0.10
Guadeloupe $0.03 $0.03 $0.03 $0.03 $0.03
Iran, Islamic Republic Of $0.12 $0.32 $0.11 $0.10 $0.10
Ecuador $0.12 $0.16 $0.11 $0.12 $0.10
Pakistan $0.12 $0.14 $0.11 $0.12 $0.10
Wallis And Futuna $0.03 $0.03 $0.03 $0.03 $0.03
Uzbekistan $0.03 $0.03 $0.03 $0.03 $0.03
Namibia $0.03 $0.03 $0.03 $0.03 $0.03
Panama $0.12 $0.11 $0.11 $0.10 $0.10
Moldova $0.12 $0.13 $0.11 $0.10 $0.10
Réunion $0.03 $0.03 $0.03 $0.03 $0.03
Botswana $0.03 $0.03 $0.03 $0.03 $0.03
Lesotho $0.03 $0.03 $0.03 $0.03 $0.03
Egypt $0.12 $0.15 $0.11 $0.13 $0.10
Cape Verde $0.03 $0.03 $0.03 $0.03 $0.03
Bangladesh $0.12 $0.14 $0.11 $0.13 $0.10
Mongolia $0.10 $0.10 $0.10 $0.03 $0.03
Aland Islands $0.03 $0.03 $0.03 $0.03 $0.03
Martinique $0.03 $0.03 $0.03 $0.03 $0.03
Argentina $0.20 $0.22 $0.14 $0.13 $0.10
Papua New Guinea $0.03 $0.03 $0.03 $0.03 $0.03
Turkey $0.16 $0.17 $0.13 $0.22 $0.10
Greenland $0.03 $0.03 $0.03 $0.03 $0.03
Togo $0.03 $0.03 $0.03 $0.03 $0.03
Faroe Islands $0.03 $0.03 $0.03 $0.03 $0.03
Equatorial Guinea $0.03 $0.03 $0.03 $0.03 $0.03
Oman $0.10 $0.10 $0.10 $0.03 $0.03
Dominica $0.03 $0.03 $0.03 $0.03 $0.03
San Marino $0.03 $0.03 $0.03 $0.03 $0.03
Zimbabwe $0.03 $0.03 $0.03 $0.03 $0.03
Nepal $0.12 $0.34 $0.10 $0.10 $0.10
Armenia $0.10 $0.03 $0.03 $0.10 $0.10
New Caledonia $0.03 $0.03 $0.03 $0.03 $0.03
Azerbaijan $0.12 $0.12 $0.12 $0.03 $0.03
Brunei Darussalam $0.10 $0.03 $0.03 $0.27 $0.10
Swaziland $0.03 $0.03 $0.03 $0.03 $0.03
Indonesia $0.12 $0.31 $0.11 $0.39 $0.10
Trinidad And Tobago $0.12 $0.12 $0.12 $0.03 $0.03
Cambodia $0.16 $0.26 $0.13 $0.11 $0.11
Lebanon $0.10 $0.03 $0.03 $0.30 $0.10
Greece (VAT) $0.03 $0.03 $0.03 $0.03 $0.03
French Polynesia $0.03 $0.03 $0.03 $0.03 $0.03
Congo, The Democratic Republic Of The $0.10 $0.03 $0.03 $0.43 $0.10
Mayotte $0.03 $0.03 $0.03 $0.03 $0.03
Comoros $0.03 $0.03 $0.03 $0.03 $0.03
Cuba $0.12 $0.16 $0.10 $0.03 $0.03
India $1.75 $1.18 $0.84 $0.13 $0.10
Rwanda $0.03 $0.03 $0.03 $0.03 $0.03
Suriname $0.03 $0.03 $0.03 $0.03 $0.03
Sao Tome And Principe $0.03 $0.03 $0.03 $0.03 $0.03
Congo $0.03 $0.03 $0.03 $0.03 $0.03
Ethiopia $0.03 $0.03 $0.03 $0.03 $0.03
Anguilla $0.03 $0.03 $0.03 $0.03 $0.03
Haiti $0.12 $0.12 $0.12 $0.03 $0.03
Tonga $0.03 $0.03 $0.03 $0.03 $0.03
Taiwan $0.12 $0.16 $0.11 $0.27 $0.10
Myanmar $0.10 $0.10 $0.10 $0.10 $0.10
Gabon $0.03 $0.03 $0.03 $0.03 $0.03
Belize $0.03 $0.03 $0.03 $0.03 $0.03
Vanuatu $0.03 $0.03 $0.03 $0.03 $0.03
Tanzania, United Republic Of $0.03 $0.03 $0.03 $0.03 $0.03
Malta $0.03 $0.03 $0.03 $0.03 $0.03
Samoa $0.03 $0.03 $0.03 $0.60 $0.10
Kyrgyzstan $0.12 $0.12 $0.12 $0.03 $0.03
Barbados $0.03 $0.03 $0.03 $0.03 $0.03
Isle Of Man $0.03 $0.03 $0.03 $0.03 $0.03
Guyana $0.03 $0.03 $0.03 $0.03 $0.03
Gambia $0.03 $0.03 $0.03 $0.03 $0.03
Niger $0.03 $0.03 $0.03 $0.03 $0.03
Micronesia, Federated States Of $0.03 $0.03 $0.03 $0.03 $0.03
Chad $0.03 $0.03 $0.03 $0.03 $0.03
Liberia $0.03 $0.03 $0.03 $0.03 $0.03
Lao People's Democratic Republic $0.12 $0.22 $0.11 $0.03 $0.03
Tunisia $0.12 $0.21 $0.11 $0.23 $0.10
Macao $0.12 $0.03 $0.03 $0.12 $0.12
Venezuela $0.12 $0.15 $0.11 $0.13 $0.10
Kiribati $0.03 $0.03 $0.03 $0.03 $0.03
Palestine, State of $0.10 $0.10 $0.10 $0.10 $0.10
Djibouti $0.03 $0.03 $0.03 $0.03 $0.03
Monaco $0.03 $0.03 $0.03 $0.03 $0.03
Bhutan $0.03 $0.03 $0.03 $0.03 $0.03
Madagascar $0.03 $0.03 $0.03 $0.03 $0.03
Georgia $0.21 $0.21 $0.21 $0.03 $0.03
Central African Republic $0.03 $0.03 $0.03 $0.03 $0.03
Virgin Islands, U.S. $0.03 $0.03 $0.03 $0.03 $0.03
Fiji $0.03 $0.03 $0.03 $0.03 $0.03
Yemen $0.10 $0.10 $0.10 $0.10 $0.10
Jordan $0.21 $0.27 $0.16 $0.28 $0.12
Grenada $0.03 $0.03 $0.03 $0.03 $0.03
Gibraltar $0.10 $0.03 $0.03 $0.03 $0.03
Algeria $0.12 $0.14 $0.11 $0.15 $0.10
Turkmenistan $0.03 $0.03 $0.03 $0.03 $0.03
Syrian Arab Republic $0.10 $0.03 $0.03 $0.03 $0.03
Solomon Islands $0.03 $0.03 $0.03 $0.40 $0.10
Guam $0.03 $0.03 $0.03 $0.03 $0.03
Guinea-Bissau $0.03 $0.03 $0.03 $0.03 $0.03
Afghanistan $0.03 $0.03 $0.03 $0.03 $0.03
Virgin Islands, British $0.03 $0.03 $0.03 $0.03 $0.03
Aruba $0.03 $0.03 $0.03 $0.03 $0.03
Mauritania $0.03 $0.03 $0.03 $0.03 $0.03
Sudan $0.10 $0.03 $0.03 $0.27 $0.10
Palau $0.03 $0.03 $0.03 $0.03 $0.03
Northern Mariana Islands $0.03 $0.03 $0.03 $0.03 $0.03
Jersey $0.03 $0.03 $0.03 $0.03 $0.03
Korea, Democratic People's Republic Of $0.03 $0.03 $0.03 $0.03 $0.03
 
All other countries - $0.25 - $2.00 $0.06 - $0.22
Country   Desktop CPM Mobile CPM
  Highest Unique Raw Unique Raw
United States $10.71 $4.61 $1.86 $5.02 $2.37
Canada $4.88 $1.85 $1.02 $1.80 $1.04
United Kingdom $8.15 $2.89 $1.56 $2.64 $1.55
Australia $3.99 $1.23 $0.73 $1.41 $0.89
 
American Samoa $0.37 $0.64 $0.14 $0.33 $0.24
Finland $2.56 $2.82 $1.59 $2.89 $1.66
Malawi $2.59 $3.31 $0.94 $3.54 $1.30
Kazakhstan $1.53 $1.03 $0.28 $2.84 $1.37
Norway $3.20 $2.01 $1.09 $2.89 $1.16
Estonia $2.21 $1.67 $1.00 $2.90 $1.26
South Africa $4.77 $1.46 $0.92 $1.80 $0.85
Germany $4.18 $1.28 $0.73 $1.01 $0.58
Nigeria $1.60 $1.32 $0.46 $3.47 $0.78
New Zealand $1.20 $1.71 $1.06 $1.28 $0.65
France $8.88 $1.37 $0.75 $0.60 $0.34
Latvia $1.21 $1.33 $0.58 $1.09 $0.50
Cyprus $1.44 $1.12 $0.56 $1.94 $1.35
Netherlands $3.47 $1.10 $0.56 $0.63 $0.30
Bahamas $0.40 $0.65 $0.22 $0.17 $0.11
Iceland $0.80 $1.48 $0.76 $1.13 $0.62
Korea, Republic Of $6.40 $1.03 $0.53 $0.51 $0.27
United Arab Emirates $1.88 $1.29 $0.84 $1.13 $0.81
Sweden $2.08 $1.29 $0.77 $1.19 $0.72
Belarus $2.08 $0.41 $0.20 $2.25 $1.22
Bulgaria $0.50 $0.48 $0.21 $0.54 $0.30
Lithuania $1.02 $0.62 $0.29 $1.19 $0.60
Cayman Islands $0.21 $1.30 $0.20 $0.15 $0.11
Switzerland $1.95 $1.81 $0.80 $1.47 $0.79
Austria $0.80 $1.25 $0.75 $1.29 $0.73
Singapore $1.20 $0.61 $0.25 $1.31 $1.04
Benin $0.82 $0.52 $0.20 $1.28 $0.56
Uganda $1.28 $1.38 $0.44 $1.87 $0.67
Cote D'ivoire $0.93 $1.21 $0.56 $1.27 $0.76
Romania $2.08 $0.77 $0.46 $0.69 $0.42
Cameroon $0.62 $0.97 $0.42 $1.46 $0.61
Luxembourg $0.46 $0.71 $0.40 $0.65 $0.40
Greece $0.80 $0.62 $0.28 $0.74 $0.40
Mauritius $0.43 $0.71 $0.34 $0.74 $0.40
Ukraine $1.12 $0.47 $0.23 $1.51 $0.69
Qatar $2.08 $0.72 $0.23 $0.46 $0.21
Brazil $2.64 $1.06 $0.47 $0.44 $0.23
Belgium $4.21 $0.86 $0.39 $0.64 $0.39
Czech Republic $1.65 $0.82 $0.49 $1.17 $0.68
Portugal $2.08 $0.94 $0.50 $0.90 $0.52
Puerto Rico $2.31 $0.27 $0.14 $0.40 $0.21
Saudi Arabia $5.87 $0.59 $0.23 $1.09 $0.86
Israel $1.83 $0.77 $0.40 $0.88 $0.41
Mexico $3.93 $1.02 $0.51 $0.93 $0.49
Spain $3.36 $0.83 $0.37 $0.90 $0.65
Italy $3.63 $1.16 $0.64 $0.50 $0.39
Peru $2.79 $0.57 $0.24 $0.57 $0.35
Chile $3.31 $0.60 $0.27 $0.56 $0.34
Philippines $4.20 $0.68 $0.49 $0.68 $0.35
Hungary $0.79 $0.76 $0.40 $0.58 $0.35
Thailand $3.77 $0.50 $0.33 $0.98 $0.47
Zambia $0.48 $0.76 $0.28 $1.34 $0.47
Denmark $4.10 $0.92 $0.65 $0.49 $0.23
Hong Kong $0.66 $0.29 $0.13 $0.26 $0.13
Mozambique $1.31 $0.41 $0.26 $1.08 $0.43
China $0.84 $0.64 $0.39 $0.39 $0.34
Maldives $0.40 $1.08 $0.22 $0.18 $0.09
Costa Rica $1.44 $0.88 $0.48 $0.45 $0.22
Senegal $0.58 $0.64 $0.34 $0.83 $0.48
Ireland $1.20 $0.83 $0.47 $0.98 $0.56
Guinea $0.63 $0.70 $0.34 $0.76 $0.39
Kenya $2.08 $0.60 $0.21 $0.98 $0.40
Ghana $2.08 $1.21 $0.85 $1.60 $0.51
Iraq $3.47 $1.01 $0.61 $1.04 $0.62
Malaysia $3.68 $0.80 $0.39 $0.86 $0.42
Bermuda $0.37 $0.64 $0.23 - -
Croatia $0.46 $0.58 $0.25 $0.75 $0.35
Antigua And Barbuda $0.71 $0.51 $0.37 - -
Saint Kitts And Nevis $0.13 $0.20 $0.08 $0.05 $0.05
Burkina Faso $0.52 $0.83 $0.40 $0.76 $0.50
Montenegro $0.40 $0.57 $0.22 $0.17 $0.08
Poland $5.45 $0.73 $0.39 $0.86 $0.40
Kuwait $1.40 $0.26 $0.13 $0.89 $0.49
Seychelles $0.21 $0.39 $0.20 $0.19 $0.08
Slovenia $0.40 $0.57 $0.23 $0.28 $0.11
Somalia $0.40 $0.39 $0.21 $0.57 $0.23
Serbia $0.92 $0.30 $0.22 $0.38 $0.22
Liechtenstein $0.23 $0.49 - $0.22 $0.11
Morocco $0.74 $0.18 $0.13 $0.44 $0.30
Macedonia, The Former Yugoslav Republic Of $0.50 $0.39 $0.28 $0.21 $0.13
Saint Vincent And The Grenadines $0.38 $0.49 $0.22 $0.07 $0.05
Bolivia $2.08 $0.54 $0.23 $0.39 $0.19
Slovakia $0.45 $0.55 $0.25 $0.76 $0.40
Bahrain $2.08 $0.57 $0.25 $0.39 $0.23
Albania $0.40 $0.18 $0.10 $0.08 $0.06
French Guiana $0.46 $0.46 $0.22 $0.15 $0.12
Mali $1.49 $0.48 $0.32 $0.77 $0.48
Turks And Caicos Islands $0.13 $0.19 $0.09 $0.06 $0.06
Colombia $2.08 $0.64 $0.37 $0.61 $0.38
Andorra $0.40 $0.37 $0.33 $0.08 $0.06
Guatemala $1.40 $0.55 $0.22 $0.20 $0.12
Dominican Republic $2.49 $0.47 $0.22 $0.58 $0.39
Saint Martin $0.40 $0.39 $0.25 - -
Angola $2.08 $0.45 $0.30 $0.68 $0.37
Bosnia And Herzegovina $0.40 $0.22 $0.12 $0.25 $0.16
Sri Lanka $0.95 $0.58 $0.27 $0.24 $0.12
Sierra Leone $0.57 $0.45 $0.25 $0.82 $0.35
Saint Lucia $0.40 $0.69 $0.21 $0.14 $0.11
El Salvador $1.77 $0.52 $0.22 $0.41 $0.21
Burundi $0.44 $0.38 $0.19 $0.61 $0.34
Vietnam $12.16 $1.29 $0.29 $0.49 $0.30
Japan $5.25 $0.86 $0.37 $0.38 $0.24
Nicaragua $1.40 $0.55 $0.22 $0.45 $0.22
Timor-Leste $0.27 $0.24 $0.13 $0.33 $0.17
Paraguay $1.69 $0.45 $0.22 $0.50 $0.28
Jamaica $0.50 $0.51 $0.20 $0.21 $0.12
Uruguay $2.54 $0.43 $0.23 $0.48 $0.31
Honduras $1.73 $0.54 $0.22 $0.48 $0.24
Guernsey $0.13 $0.31 $0.08 - -
Russian Federation $2.08 $1.00 $0.31 $0.54 $0.29
Tajikistan - - - $0.62 $0.36
Libya $1.21 $0.46 $0.34 $0.61 $0.38
Guadeloupe $0.40 $0.64 $0.23 $0.18 $0.13
Iran, Islamic Republic Of $0.40 $0.46 $0.37 $0.40 $0.33
Ecuador $1.34 $0.51 $0.22 $0.22 $0.12
Pakistan $0.66 $0.61 $0.36 $0.42 $0.21
Wallis And Futuna $0.20 $0.60 $0.20 - -
Uzbekistan $1.10 $0.81 $0.30 $0.51 $0.32
Namibia $0.40 $0.26 $0.14 $0.24 $0.15
Panama $2.63 $0.50 $0.22 $0.48 $0.27
Moldova $0.48 $0.24 $0.10 $0.56 $0.36
Réunion $0.40 $0.41 $0.21 $0.11 $0.07
Botswana $0.40 $0.28 $0.10 $0.26 $0.14
Lesotho $0.13 $0.40 $0.09 $0.11 $0.08
Egypt $1.31 $0.25 $0.11 $0.31 $0.22
Cape Verde $0.40 $0.20 $0.10 $0.18 $0.10
Bangladesh $1.02 $0.66 $0.26 $0.32 $0.15
Mongolia $1.04 $0.74 $0.31 $0.13 $0.08
Aland Islands $0.12 $0.13 $0.09 - -
Martinique $0.40 $0.57 $0.22 $0.18 $0.09
Argentina $2.08 $0.48 $0.22 $0.21 $0.15
Papua New Guinea $0.40 $0.18 $0.08 $0.25 $0.12
Turkey $2.08 $0.22 $0.11 $0.23 $0.12
Greenland $0.12 $0.22 $0.12 - -
Togo $0.40 $0.49 $0.20 $0.12 $0.08
Faroe Islands $0.19 $0.40 $0.13 - -
Equatorial Guinea $0.40 $0.45 $0.20 $0.16 $0.11
Oman $2.08 $0.75 $0.26 $0.54 $0.21
Dominica $0.21 $0.34 $0.20 $0.08 $0.06
San Marino $0.40 $0.12 $0.08 $0.15 $0.10
Zimbabwe $0.43 $0.25 $0.10 $0.36 $0.14
Nepal $1.10 $0.52 $0.20 $0.17 $0.11
Armenia $0.40 $0.56 $0.36 $0.36 $0.31
New Caledonia $0.22 $0.69 $0.21 - -
Azerbaijan $0.65 $0.58 $0.22 $0.27 $0.22
Brunei Darussalam $0.60 $0.28 $0.13 $0.48 $0.22
Swaziland $0.67 $0.30 $0.12 $0.20 $0.12
Indonesia $1.70 $0.38 $0.21 $0.53 $0.22
Trinidad And Tobago $1.68 $0.51 $0.21 $0.18 $0.10
Cambodia $0.60 $0.20 $0.13 $0.18 $0.13
Lebanon $1.20 $0.50 $0.22 $0.53 $0.43
Greece (VAT) $0.40 $0.17 $0.11 - -
French Polynesia $0.23 $0.42 $0.21 $0.13 $0.11
Congo, The Democratic Republic Of The $0.52 $0.41 $0.20 $0.20 $0.15
Mayotte $0.21 $0.23 $0.17 $0.16 $0.07
Comoros $0.37 $0.31 $0.20 $0.45 $0.26
Cuba $0.62 $0.16 $0.08 $0.39 $0.26
India $2.43 $0.29 $0.19 $0.16 $0.12
Rwanda $0.32 $0.40 $0.20 $0.15 $0.10
Suriname $0.40 $0.53 $0.22 $0.34 $0.19
Sao Tome And Principe $0.13 $0.22 $0.13 $0.15 $0.06
Congo $0.46 $0.48 $0.31 $0.58 $0.35
Ethiopia $0.40 $0.19 $0.11 $0.20 $0.10
Anguilla $0.21 $0.56 $0.20 - -
Haiti $0.40 $0.47 $0.20 $0.16 $0.11
Tonga $0.13 $0.16 $0.12 $0.42 -
Taiwan $6.40 $0.39 $0.31 $0.31 $0.19
Myanmar $1.01 $0.48 $0.20 $0.18 $0.10
Gabon $0.40 $0.56 $0.21 $0.14 $0.09
Belize $0.40 $0.43 $0.21 $0.48 $0.19
Vanuatu $0.22 - - $0.22 $0.11
Tanzania, United Republic Of $0.51 $0.22 $0.16 $0.35 $0.21
Malta $0.40 $0.43 $0.22 $0.22 $0.14
Samoa - - - $0.26 $0.19
Kyrgyzstan $0.49 $0.41 $0.26 $0.16 $0.10
Barbados $0.40 $0.63 $0.20 $0.12 $0.09
Isle Of Man $0.34 $0.11 $0.06 $0.37 $0.19
Guyana $0.40 $0.49 $0.21 $0.36 $0.18
Gambia $0.38 $0.17 $0.10 $0.10 $0.06
Niger $0.40 $0.26 $0.19 $0.12 $0.09
Micronesia, Federated States Of - - - $0.14 $0.06
Chad $0.40 $0.96 $0.21 $0.15 $0.12
Liberia - - - $0.32 $0.17
Lao People's Democratic Republic $2.08 $0.20 $0.13 $0.17 $0.13
Tunisia $0.50 $0.13 $0.08 $0.15 $0.10
Macao $0.40 $0.42 $0.16 $0.12 $0.10
Venezuela $1.42 $0.28 $0.15 $0.30 $0.19
Kiribati - - - - -
Palestine, State of $1.21 $0.21 $0.10 $0.25 $0.13
Djibouti $0.21 $0.31 $0.20 - -
Monaco $0.16 $0.13 $0.06 $0.16 -
Bhutan $0.40 $0.23 $0.08 $0.20 $0.08
Madagascar $0.40 $0.17 $0.08 $0.13 $0.09
Georgia $0.40 $0.19 $0.11 $0.15 $0.10
Central African Republic - - - $0.08 $0.07
Virgin Islands, U.S. - - - $0.30 $0.09
Fiji - - - $0.26 $0.12
Yemen $1.35 $0.17 $0.09 $0.22 $0.11
Jordan $0.98 $0.21 $0.10 $0.15 $0.09
Grenada $0.40 $0.28 $0.16 $0.12 $0.07
Gibraltar $0.40 $0.21 $0.16 - -
Algeria $0.80 $0.18 $0.10 $0.15 $0.09
Turkmenistan - - - $0.29 $0.29
Syrian Arab Republic $0.40 $0.12 $0.08 - -
Solomon Islands - - - $0.12 $0.07
Guam - - - $0.22 $0.11
Guinea-Bissau $0.17 $0.25 $0.12 $0.11 $0.10
Afghanistan - - - $0.21 $0.17
Virgin Islands, British $0.08 $0.12 $0.07 - -
Aruba $0.40 $0.16 $0.09 $0.13 $0.09
Mauritania - - - $0.14 $0.09
Sudan $0.40 $0.16 $0.08 $0.13 $0.08
Palau $0.07 $0.07 $0.07 - -
Northern Mariana Islands - - - $0.09 $0.08
Jersey - - - $0.13 $0.12
Korea, Democratic People's Republic Of $0.15 $0.15 $0.15 - -
 
All other countries - $0.25 - $2.00 $0.06 - $0.22